The Electrician is an idea which spawned from the research on wiring charts and circuitry. The Aim was to illustrate 'The Electrician' in a way which appeals to the professions technical basis. A good wiring schematic is a true piece of graphic design, the communication of information in its most simple form, I want to use this style and develop a brand identity for 'The Electrician' based on these.
One thing that I noticed as the illustration developed was the find line between the detail needed to make it look like a wiring schematic and making the logo too detailed to be suitable. The perfect balance would be something which looks like a detailed diagram, but is also easily ingested for the reader, over-complication could look impressive, but will detract form the brands strength in the long run.
I have also included some preliminary ideas of how a logo could be taken from the body of the design, and how the overall identity could work in different weights, as an experiment...
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| First Batch |
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| Adding Components |
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| Working Identity |
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| 'Logo' |
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