Thursday 6 February 2014

WPP// Day 3


I was drawing some sketches for a few sci-fi posters I would like to work on in the near future and was reminded that Mass Effect has a mission where the main characters return to earth to save it from a group of sentient synthetic robot aliens that had invaded to harvest humans and turn them into mindless subordinates. Anyway, the mission was called Priority: Earth, due to the games naming system, a name that would work remarkably well in the context of our campaign. It is a more positive name that implies urgency but also hints that there is a plan. It's like the name is a heading for an important document that offers the answers but needs to be acted on as soon as possible.

On another note: We have been looking through the brief and there is a heavy emphasis that the campaign should not focus on changing opinion but on invoking action in a community. It is said how that everyone has made their minds up if they believe in global warming or not and that this will not change. What we have to do now is take those people who do and get them to act. The main thing that the briefing states is that people need to stand up to governments and large corporations, as they are the ones who hold the power to actually change policies that have an actual impact on the planet as a whole. 

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