TO THE MOON// Brief

BRIEF
Create an interesting and informative book about the US space program. Use this brief as an opportunity to explore my interest in space exploration, and the science, technology and human achievement involved.

The aim of this brief it to provide a printed publication or ‘visual guide’ to an aspect of space exploration, to go into some detail, but more importantly to tell a story.

I need to consider the reader of the publication and ensure that there is a strong balance between interesting stories, photography and information.

DELIVERABLES
An informative printed publication.

TONE OF VOICE
Informative, interested, concise, scientific. Enthusiastic, historical, inspirational.

CONCEPT
My concept is to create a publication named ‘To The Moon’, detailing every manned mission of the US space programs race to the moon from Project Mercury to The Apollo Program.

This will allow me to explore a smaller section of space exploration in some detail rather than taking a wider look at the subject and not being able to handle all that content. As with most projects its better to take a more focused look at a subject than let an otherwise clear brief get bogged down.

I will base what I choose for content and layout off of other books which sit in the ‘visual guide to x’ genre, where photography is balanced with information.