Wednesday, 9 October 2013

PROP HOUSE// Identity 1 Part 1

This is the development for the first logo for Mark at propagation house. This concept is based on a speaker icon supported by the full name; Propagation House. Above you can see that the icon started as a very stylised watering can. This is because the old propagation house logo was a watering can, Here it kind of morphs into a speaker icon.

The speaker icon represents the process of recording and playing music, illustrating the nature of the recording studio. Having worked on this identity for a while it would also be interesting if the icon could also be made to look like a sun setting behind the roof of a house.



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